BaunfireHow culture and process are delivering surprising results during COVID“In some cultures, people are expected to have all the answers already, but the fact is that even the smartest person doesn’t know…5 min read·Oct 28, 2020----
BaunfireUnite brand strategy and UX design to create outstanding productsThe design world has traditionally treated brand strategy and user experience as separate disciplines, but working on the two…4 min read·Oct 24, 2020----
BaunfireIncrease website conversions through smart digital designDon’t let a lackluster website become a missed opportunity.4 min read·Oct 21, 2020----
BaunfireAdopt a Value-Centered Strategy to RebrandingWhen done well, rebranding can yield dramatic results, but it’s harder than it sounds.4 min read·Oct 21, 2020----
BaunfireStart with human-centered design research“A prudent question is one half of wisdom.” — Francis Bacon3 min read·Oct 21, 2020----
BaunfireEngaging, Delight, and Hook Users with Micro InteractionsMicro interactions are dynamic visual cues that can help create an outstanding user experience.3 min read·Oct 19, 2020----
BaunfireDesigning for the Web in 2020Staying in the know of current trends is crucial to maintaining relevance in the digital space.3 min read·Oct 19, 2020----
BaunfirePowering the “Internet of Me”Personalization is changing the way users engage with your digital platform.3 min read·Oct 19, 2020----
BaunfireDriving Engagement OnlineAn impactful site is more than just good design.5 min read·Oct 14, 2020----
BaunfireStreamlining the Path to ConversionWhen designing a new corporate website, there are fundamentals every team should consider.4 min read·Oct 14, 2020----